(adjective; stōked) – an enthusiastic or exhilarated state.

the walls your brand lives within.

Brand Guidelines

Your brand identity, messaging, and purpose are used as a backbone to create an understanding of how all departments and partners are to utilize company assets in both internal and external environments.  

01

Make Business Easier.

Simple guidelines to follow make conducting business easier for everyone involved.

02

Repeat the Processs.

Have a repeatable and unified way for people to use your brand assets.

03

Unite Your Team & Partners.

Keep your team and partners on the same path by sharing simple principles.

Other Branding Services:

Brand Identity

Logo & Brand Design

Brand Messaging

Brand Guidelines

Social Media Design

Your Brand Does Not Have Solid and Simple Guidelines.

Complete control and consistency combined.

There is always a flurry of communication in the marketing department about what does ‘brand identity’ really mean? And how does it affect our work exactly?

Brand Guidelines set everything in line. It gives intangible ideas and vision a concrete and actionable set of rules. The brand identity, messaging, and purpose are used as a backbone to create an understanding of how all departments and partners are to utilize company assets in both internal and external environments.

Since “branding” as a concept can be ambiguous at times, we at Stoqd set guidelines in stone for every single aspect that functions within the organization. 

A classic example of this would be creating your Brand’s Topic Wheel.

A Topic Wheel is a five-point structure that starts with measurable and proven facts, boiling down to the essence of your brand. 

It comprises attributes, benefits, core values, personality, and purpose. 

Stoqd conducts the entire exercise with only one goal in mind – to achieve absolute brand clarity. In simpler terms, we create a framework for – 

  1. What your brand is and isn’t
  2. The verbal and visual tone
  3. Visual elements
  4. Logo usage
  5. Employer branding

We believe in speaking with your audience and not at them. Therefore, every aspect of your brand guidelines are curated to bring about an ongoing conversation around the brand. 

    Ready to Finally Put Guidelines in Place For Your Brand?

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    NP Home Buyers – Website Project

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    First Step Fence – Website Project

    First Step Fence – Website Project

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    Get In Touch


    marketing & branding agency

    1806 Summit Ave Suite 300
    Richmond, VA, 23230

    Phone: (804) 601-4979

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